Director of digital

This position requires a creative strategist to lead the Digital Communications team in developing engaging video content for NCAA digital platforms. The NCAA s Digital Communications team has a wide range of video and graphic production needs, and the ideal candidate should be able to work collaboratively with teammates to meet these requirements. They will manage a functional creative studio utilized by internal departments while creating content for external channels. The candidate must be adept at creating compelling social and digital content and content that clearly communicates the Association s messaging.

Job Responsibilities:

• Create (shoot and edit) compelling digital video content for NCAA external channels (social, web and email).
• Translate complex messaging into compelling video and audio content for various stakeholders.
• Manage live event productions by capturing content with various audiences and turning content quickly for multiple channels.
• Assist internal departments and external partners in promoting programs and initiatives through compelling video, audio, and graphic content.
• Manage the graphic designer and graphic content production for the communications digital department.
• Contribute to content storytelling through research, interviews, and other methods to highlight the student-athlete and elevate their voice.
• Synthesize current association priorities into compelling content for an intended audience.
• Maintain the NCAA s digital content strategy with authentic and engaging content and support broader plans and goals.
• Manage video and graphic content and process for the NCAA national office's social media, web, email, and YouTube campaigns.
• Build positive relationships with colleagues and external stakeholders (ex., schools, conferences, and other sports governing bodies).
• Lead and/or assist with feature storytelling opportunities at campuses and Championships across all three divisions.
• Other duties as assigned.

Job Requirements

• Required: Bachelor's degree in communications, graphic design, marketing, digital design, or a related field.
• A minimum of 5 years of experience in video or digital content production, including demonstrated leadership in managing teams.
• Experience planning and leading live video productions from simple one-camera to multi-camera multi-subject.
• Expertise in digital platforms and asset management, with proficiency in project management tools like Sprout and Asana.
• Ability to effectively convert internal requests into concise, engaging content for specific audiences.
• Must have extensive experience creating and optimizing content for various social media platforms, with deep understanding of the technical and creative specifications.
• Must be current with digital trends, possess a quick learning capacity, and adapt to evolving technologies.
• Demonstrated competence in on-location videography, with a thorough understanding of the necessary equipment.
• Well-versed in college and professional sports dynamics, issues, and cultural aspects.
• Skilled in using Adobe Creative Cloud software, including Photoshop, Illustrator, InDesign, Premiere Pro, and others.
• Estimated travel required <30%.
• This position will be based out of the national office in Indianapolis, Indiana. The current work environment is hybrid; 3 days in the office and 2 days are remote.

Key Competencies

• Teamwork | Can effectively work together with other people and collaborate to achieve a common goal or to complete a task in the most effective and efficient way.
• Resourcefulness | The ability to creatively cope with difficult situations, or unusual problems. It is about problem-solving and getting things done in the face of obstacles and constraints.
• Attention to Detail | Allocates cognitive resources to achieve thoroughness and accuracy when accomplishing tasks, no matter how small or large.
• Stakeholder Focus | Is dedicated to meeting the expectations and requirements of internal and external stakeholders, gets first-hand stakeholder information and uses it for improvements in products and services, acts with stakeholders in mind, establishes and maintains effective relationships with stakeholders and gains their trust and respect through honesty, integrity, authenticity, and inclusivity.
• Project Management | The discipline of planning, organizing, and managing resources to bring about the successful completion of a specific project.

Core Values

• LEADERSHIP | We actively listen and continually strive to provide vital solutions, counsel and advocacy for student-athletes and intercollegiate athletics.
• INCLUSION | We seek and incorporate different perspectives and experiences to drive innovation and impact.
• COMMUNICATION | We commit to an environment of openness to build trust and make timely decisions.
• COLLABORATION | We work together, based on mutual respect, to lead and serve our stakeholders.
• ACCOUNTABILITY | We take ownership for our actions and results to add value every day.